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Serena Williams Dazzles In New Campaign For Stuart Weitzman

Stuart Weitzman announces Serena as its new global spokeswoman of the new 2020 Campaign.
The tennis trailblazer, social change leader and mother stars in the new 2020 Campaign, which highlights women as pillars of hope and optimism for their communities.
She shared the exciting news to her 12.3m Instagram followers with the caption:
I worked and finished this exciting project with Stuart Weitzman at the beginning of this year and now we can’t hold it in anymore! I hope through this campaign and Stuart Weitzman’s partnership with @VitalVoices, we can share a message of hope and optimism, and celebrate women and their ability to lift up their communities. Head to @StuartWeitzman to learn more. #SWWomen#SWPartner
Photographed by @ethanjamesgreen
Makeup by @natashagrossmakeupartist
Hair by @angelameadowssalon
The campaign features her on a platform, standing tall in silhouettes designed to lift you up. Coupled with the confident energy Serena emanates, the campaign reinforces the notion that women possess the innate strength to be symbols of hope for their communities — a message that is especially relevant right now.
Serena explains:
“Now, more than ever, is a moment to focus on hope and moving forward, I want women of every generation to be inspired to do so, one step at a time.”

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