Hello Glamzons! Let us introduce to you our absolutely fabulous beauty blogger Glamstar of the week…Barbara1923
Who is Barbara1923
- Barbara is your typical girl next door, lol. Shy, friendly, pleasant, a great neighbor. I wear faded clothes at home for Pete’s sake. I wear no makeup and don’t even pack my hair at home. I’m the person being referred to when they say ‘if you want to know what a girl really looks like, visit her first thing in the morning’.
How long have you been into beauty blogging
- 6 years now and it has been a long, hard road. I’ve been on and off so many times it’s a miracle people still remember my name. The digital space is so dynamic that consistency in creating and promoting your content is key. I’m back though and I’m not going anywhere again.
What inspired you to go into beauty blogging
- That was so long ago now but I remember it like it was yesterday. I didn’t wear makeup then but I had an aunt who did. She was the first person I know who bought Davis eye shadow palettes and pencils (those eye shadows popped and were super bright). I was drawn to them. She used to apply them really well but then I’d go out and see regular women on the street wear them wrongly or outright horribly. I figured there had to be a better way, there had to be a way to let people know that they can still look uber-gorgeous even with downright cheap makeup products (I mean what did I know then?)
Then I was introduced to the world of YouTube. I watched makeup videos but when I made inquiries about the products, they all couldn’t ship to Nigeria. Sitting on my desk at work one day, I just spoke to myself and said, “there have to be Nigerian makeup brands. I’ll search for Nigerian ones and if I don’t find, I’ll expand my search to Africa. There just have to be equally great brands around.” Guess what? I found quite a lot of Nigerian brands and I reached out to all of them. I introduced myself to them and asked if there was a way I could get their products as I’m building my blog around the promotion of Nigerian makeup and beauty brands. And you know what, THEY ALL RESPONDED POSITIVELY.
That’s what inspired me to start blogging – a desire to teach regular women to use cheap makeup products for awesome makeup looks & a desire to promote Nigerian makeup brands within Nigeria and outside Nigeria. In fact, a lot of people will either deny or may have forgotten, but I was majorly responsible for promoting the Nigerian makeup industry to the world back when we didn’t even know about highlighting & contouring.
What is the most rewarding thing about being a beauty content creator
- Having people come up to you and say they’ve did something or purchased something because of what you said or did. I’ve especially influenced a lot of people where natural hair is concerned. Sometimes I think I should just focus on hair content and leave beauty content alone, lol. I’ve had people come up to me to say they cut their hair because of me, they left their hair to go natural because of me, they patronize a certain brand because I said they were good etc. These ‘testimonials’ make it all worth it – the sleepless nights, the acne cos of all the makeup I have to try out, the hours editing pictures/videos, crafting text to go with the visual content, scheduling etc. – it’s a reward that can’t be quantified.
What are your favorite beauty brands/products
- Hmmm, that’s a tough one. I love the entire Zaron range, Blot cosmetics is a great upcomer (you should try their foundations), House of Tara lipsticks are bae (Funke lipstick is a classic), Lancome pls, Clinique lip pops are really good, Black Opal is great for our weather, YSL foundations are weightless. I think I’ll stop there cos I honestly can go on and there are soooo many brands I love out there, lol.
If you were to be stranded on an island with just one make up product what would it be
- OMG, must it be one? 2 pls, 2 pls. They’ll be mascara and lip balm ( I think lip balm is a given so my 1 product will be mascara), *wide grin*
Any skin care secrets/tips
- Moisturize, moisturize, moisturize. Whether you have oily skin or dry skin or combination skin, learn to moisturize.
- Finding the right oils to apply on your skin will be the best thing that ever happened to you.
- Fast contour and highlight? Use powder and apply it over your makeup.
- Always use blush, you’ll like the difference it gives your entire look.
What are your make up travel essentials
- I’m terrible at being makeup mobile, lol. But usually, I’ll have a CC cream if it’s one of my good skin days, compact powder, contour powder, mascara, blush and lip balm ( I can do without a highlight on a good day but because I’ve a fat face, I try not to do without shading my face)
Do you have a makeup icon
- I don’t want to do makeup if I can’t do it like Pat McGrath. If I could, I’d add Lisa Eldridge. It’s a shame we aren’t the same complexion, she makes it all so effortless.
Do you have any bloggers you would love to meet
- Surprisingly, they are all foreign fashion and photography content creators – Chriselle Lim, Nicole Warne, Peter McKinnon, Sorelle Amore, Alen Palander, Karen Rosalie, Garance Dore. I think I’ll stop there.
What are the challenges of running your own blog
- TIME. That’s my number one challenge. I work full-time and blog full-time and consult on the side and create photography content on the side as well. It is H-E-C-T-I-C and I’m always in danger of burn-out or just sleeping and missing a deadline and of course, light and internet is a major problem too.
What is your advice to any aspiring beauty blogger
- Know what you want to blog about, be as exact as possible. Once you know what it is, don’t stop doing it for anything in this world.